運用感性工學於手機遊戲搖桿體驗之感受與滿意度研究/Applying kansei engineering to explore mobile gaming experience

陳璽任 Hsi-Jen Chen, 陳信榕 Hsin-Jung Chen, 陳語晨 Yu-Chen Chen

摘要


近年來,智慧型手機已成為最大的遊戲平台,隨著手機的效能不斷地提升,玩家更加重視手機遊戲的操控體驗,甚至出現了手機遊戲的專用搖桿。因此,本研究邀請手機遊戲的重度玩家來參與實驗,並對玩家使用三種手機遊戲搖桿,加上觸摸屏幕(未使用搖桿),共四種類別,來進行MOBA類手機遊戲前後的遊戲滿意度及各語彙感受的評分得點進行實驗、分析與探討。了解玩家在進行手機遊戲時的體驗感受與遊戲滿意度之間的關係,以提升玩家的手機遊戲搖桿體驗,進而提高遊戲滿意度及使用意願。

結果顯示遊戲滿意度與手機遊戲搖桿體驗中的各語彙感受有關,透過滿足玩家對手機遊戲搖桿體驗中的預期感受,能夠提升遊戲滿意度;各語彙感受之間也會產生交互影響,進而推論出,若能提升遊戲操控體驗,則可以提高遊戲整體體驗及遊戲滿意度。最後,本研究配合訪談資料和分析結果對三種手機遊戲搖桿提出設計建議,研究流程亦可作為開發人機互動媒介時的參考應用。

 

 

Nowadays, smartphones have become the largest gaming platform. With the improvement of the performance of smartphones continuously, the manipulation of mobile games has gradually turned to more horizontal and complicated. It also prompted players to pay more attention to the gaming experience. Nevertheless, based on the previous research results, if the user's expected experience of the user experience can be satisfied, the satisfaction can be improved, and then escalate the willingness to use.

This research invites 38 high-involved players of mobile games to participate in the experiment. In the case of using four kinds of game control medium for MOBA mobile games, the scores of the feelings of each Kansei vocabulary and game satisfaction before and after the game are analyzed.

Finally, the results of this research show that game satisfaction is affected by the feelings of each Kansei vocabulary in the gaming experience, and it is found that by improving the player's game control experience, the game can be improved overall gaming experience.


關鍵詞


手機遊戲;遊戲體驗;感性工學;手機遊戲搖桿體驗;滿意度

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